Catching up with Mac Bergson from Swisher at the Intertabac exhibition in Dortmund.
Swisher International, Inc. is one of the largest cigar companies in the world, best known for producing the iconic Swisher Sweets brand of cigars.
Founded in 1861, Swisher has grown from a small cigar business into a global leader in tobacco products. The company’s cigars are recognized for their affordable price, smooth flavor, and diverse range of options, including both traditional and flavored cigars.
Swisher Sweets, the flagship brand, is popular among both casual smokers and aficionados due to its consistent quality and wide variety of flavors.
Headquartered in Jacksonville, Florida, Swisher International operates with a focus on innovation, expanding its product portfolio to include new tobacco alternatives and modern smoking experiences. Despite its global reach, Swisher remains committed to maintaining its reputation for quality, accessibility, and meeting consumer demand in a competitive marketplace.
Intertabac is the world’s largest trade fair for tobacco products and smoking accessories, held annually in Dortmund, Germany. It brings together manufacturers, wholesalers, retailers, and industry professionals from all over the globe. The exhibition features a wide range of products, including cigars, cigarettes, pipes, e-cigarettes, vaping devices, and other related smoking paraphernalia.
